It usually takes a great deal of time and effort from many people to put on an event of importance and sometimes you might question, after many sleepless nights, whether it is all worth it.
It is probably easier to answer this question affirmatively if you have just organised a successful fundraising event. If an event turns a healthy profit, generally everyone involved goes home happy.
However most special events have the result that every dollar earned is every dollar spent. What then is the value of the special event? Why go to all the effort?
It's really a question of the legacy that events of importance leave. Often that legacy is very substantial although it cannot be easily quantified. In the long-term there is little doubt that events can greatly benefit the organisations that host them.
The legacy that special events leave includes:
Sometimes is not easy to make a decision on whether to bid for, and then organise, a major event. People will have differing views dependant often on how comfortable they are with the extent of work that is involved.
Here is a checklist that you can take to your committee meeting that just might make the decision easier to make. The checklist is not exhaustive and you may think of some additional criteria. This document is in PDF format i.e you need Adobe Reader installed to view it.
The organisation of events is a central task of all sport and recreation organisations. Special events are a catalyst for improvement in the organisation and they help the organisation to focus the efforts of individuals in the direction of medium and long-term goals. While they cause a greater work load, there is often a great legacy for the organisation.
However, it is foolish to go into the process of organising a major event without stopping to access the risks and whether the event will have a long-term benefit.
(see more about risks associated with events)