The following table is an example of the main components found in an operational plan with the exception that there could also be a column for Performance Criteria. The five strategies in the left column are merely for demonstration purposes and should not be construed as advice on how to stimulate membership growth.
In an operational plan there would be typically 8 -10 Key Result Areas (KRA's). For the sake of this sample, only one KRA is provided.
It should always be remembered that the allocation of strategies to people is a vital element in the implementation of an operational plan.
Strategies |
Timeframe |
Person Responsible |
Budget |
Other Resources |
Conduct visits to schools |
Two visits per week to selected schools during term only |
PT Development Officer |
Salary $20,000 Trailer $ $1,000 |
Purchase of trailer |
Advertise major events through print and broadcast media |
Adverts placed in statewide newspapers in March, June and Sept |
Promotions Coordinator |
Adverts $1500 |
|
Initiate masters competition program |
Program commences March and finishes in Sept |
Events Coordinator |
Trophies $1,000 |
|
Conduct social events appealing to members 18-25 years |
Events conducted every two months |
Promotions Coordinator |
Events self funding |
|
Effect regular communication with members 18-25 through newsletter |
Quarterly basis: Jan, Apr, Jul and Sep |
Newsletter Editor |
Photocopy Consumable |
Photocopy Machine |
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